At The Bread Bar, Chef Rachi has crafted a space where food becomes a gateway to conversation, connection, and memories. With a menu that features global delicacies made with the finest locally sourced ingredients, every dish is designed to nourish both the body and the soul. From delicious bakes to comforting teas and coffees, Chef Rachi’s goal is to create more than just food – it’s about offering experiences that bring people closer together. Because, at the end of the day, everything good happens over food.
We've reimagined our logo to include bread in the "B" – a creative nod to the heart of our brand, where every loaf brings people together.
Through the illustrations, we brought the sense of community to life, capturing the warmth and togetherness that define the brand.
We carefully integrated community-driven illustrations into relatable daily scenes, transforming them into visual stories.
This gave the illustrations a purpose beyond aesthetics, connecting it to the warmth of everyday life.
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The retail experience at The Bread Bar is designed to reflect our brand’s essence by implementing our branding elements -colors, illustrations, logo, and font.The goal was to create a space that feels warm, inviting, and true to the brand. Every detail is thoughtfully aligned to ensure a consistent and memorable experience for the customers.
